Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/212678
Title: BRAND PREFERENCE AND CONSUMER BEHAVIOR IN PURCHASING DURABLE PRODUCTS
Researcher: Gowri Manohari G.
Guide(s): Shanmugavelu G.
University: Bharathidasan University
Completed Date: 2015
Abstract: newline
Pagination: 215
URI: http://hdl.handle.net/10603/212678
Appears in Departments:Department of Commerce and Financial Studies

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10.chapter-4.pdfAttached File77.56 kBAdobe PDFView/Open
11.chapter-5.pdf112.94 kBAdobe PDFView/Open
12.chapter-6.pdf151.45 kBAdobe PDFView/Open
13.chapter-7.pdf79.78 kBAdobe PDFView/Open
14.bibliography.pdf109.85 kBAdobe PDFView/Open
1.title.pdf26.8 kBAdobe PDFView/Open
2.certificate.pdf4.97 kBAdobe PDFView/Open
3.declaration.pdf8.45 kBAdobe PDFView/Open
4.acknowledgement.pdf13.48 kBAdobe PDFView/Open
5.contents.pdf8.05 kBAdobe PDFView/Open
6.tables.pdf16.33 kBAdobe PDFView/Open
7.chapter-1.pdf183.32 kBAdobe PDFView/Open
8.chapter-2.pdf151.26 kBAdobe PDFView/Open
9.chapter-3.pdf371.52 kBAdobe PDFView/Open
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