The growing demand to access ecotourism itineraries and the many resources offered by a territory requires advanced service and product systems that favour sustainable mobility by bicycle. In this scenario, the responses offered by standard urban bike sharing models are inadequate to the complexity of issues raised by ecotourism and sustainable tourism. They require new focused design scenarios, stakeholder participation, the promotion of new forms of organisation and the definition of actions and ICT system interaction. Furthermore, long-distance and tourist itineraries with steep slopes require bikes with improved performance features (comfort and efficiency), above all for users with different abilities and of diverse ages. The paper describes an advanced extra-urban e.bike sharing system design model (an integrated and coherent combination of product, service and communication) applied to the Bike to Coast proposal: an ongoing project for a 131 km coastal bicycle route in the Abruzzo Region (the longest in Italy), focused on increasing tourism related to local historic, artistic, cultural, socio-economic and food & wine resources.
System design for sustainability: ecotourism by extra-urban e.bike sharing
MARANO, Antonio;D'ONOFRIO, ALESSIO;
2017-01-01
Abstract
The growing demand to access ecotourism itineraries and the many resources offered by a territory requires advanced service and product systems that favour sustainable mobility by bicycle. In this scenario, the responses offered by standard urban bike sharing models are inadequate to the complexity of issues raised by ecotourism and sustainable tourism. They require new focused design scenarios, stakeholder participation, the promotion of new forms of organisation and the definition of actions and ICT system interaction. Furthermore, long-distance and tourist itineraries with steep slopes require bikes with improved performance features (comfort and efficiency), above all for users with different abilities and of diverse ages. The paper describes an advanced extra-urban e.bike sharing system design model (an integrated and coherent combination of product, service and communication) applied to the Bike to Coast proposal: an ongoing project for a 131 km coastal bicycle route in the Abruzzo Region (the longest in Italy), focused on increasing tourism related to local historic, artistic, cultural, socio-economic and food & wine resources.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
