Please use this identifier to cite or link to this item: https://hdl.handle.net/1783.1/32525
Music and Information in Commercials: Their Effects with an Elderly Sample
| Author |
Gorn, Gerald Joseph
Goldberg, M.E. Chattopadhyay, A. Litvack, D. |
|---|---|
| Issue Date | 1991 |
| Source | Journal of Advertising Research, v. 31, (5), 1991, p. 23-32 |
| ISSN | 0021-8499 |
| Language | English |
| Type | Article |