Please use this identifier to cite or link to this item: http://hdl.handle.net/1893/32040
Appears in Collections:Marketing and Retail Book Chapters and Sections
Title: Why Cryptocurrencies Want Privacy: A Review of Political Motivations and Branding Expressed in "Privacy Coin" Whitepapers
Author(s): Harvey, John
Branco-Illodo, Ines
Contact Email: ines.branco-illodo@stir.ac.uk
Editor(s): Pich, Christopher
Newman, Bruce I
Citation: Harvey J & Branco-Illodo I (2021) Why Cryptocurrencies Want Privacy: A Review of Political Motivations and Branding Expressed in "Privacy Coin" Whitepapers. In: Pich C & Newman BI (eds.) Political Branding: More Than Parties, Leaders and Policies. London: Routledge. https://www.routledge.com/Political-Branding-More-Than-Parties-Leaders-and-Policies/Pich-Newman/p/book/9780367492274
Keywords: Bitcoin
blockchain
cryptocurrency
money
political brands
privacy
Issue Date: 2021
Date Deposited: 2-Dec-2020
Abstract: New currencies designed for user anonymity and privacy –widely referred to as “privacy coins” – have forced governments to listen and legislate, but the political motivations of these currencies are not well understood. Following the growing interest of political brands in different contexts, we provide the first systematic review of political motivations expressed in cryptocurrency whitepapers whose explicit goal is “privacy.” Many privacy coins deliberately position themselves as alternative political brands. Although cryptocurrencies are often closely associated with political philosophies that aim to diminish or subvert the power of governments and banks, advocates of privacy occupy much broader ideological ground. We present thematic trends within the privacy coin literature and identify epistemic and ethical tensions present within the communities of people calling for the adoption of entirely private currencies.
Rights: This item has been embargoed for a period. During the embargo please use the Request a Copy feature at the foot of the Repository record to request a copy directly from the author. You can only request a copy if you wish to use this work for your own research or private study. This is an Accepted Manuscript of a chapter published by Taylor & Francis Group in Pich C & Newman BI (eds.) Political Branding: More Than Parties, Leaders and Policies. London: Routledge on 30 Nov 2020, available online: https://www.routledge.com/Political-Branding-More-Than-Parties-Leaders-and-Policies/Pich-Newman/p/book/9780367492274
URL: https://www.routledge.com/Political-Branding-More-Than-Parties-Leaders-and-Policies/Pich-Newman/p/book/9780367492274
Licence URL(s): https://storre.stir.ac.uk/STORREEndUserLicence.pdf

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