Abstract
In the last few years especially, the notion of Graduate Attributes, and the expectation that they will be mapped through university curricula, has become increasingly standardised in the Australian university sector. Universities more and more articulate their role and purpose through a description of the qualities of their graduates (Clanchy & Ballard 199)], while these qualities are at the same time becoming increasingly generic and non-specific. The aim of this paper is to address the impact of that these approaches to curriculum development and management are likely to have in the Fine Arts and Design teritary education sectors, and on the lessons to be learnt from a recently undertaken curriculum mapping process at the College of Fine Arts UNSW.