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Building Media and Polyphonic Noise

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Capron, Jean-Luc [UCL]

Facades of a building used as a medium, or “building media”, are covered with media that companies use in order to send advertising messages. The “building media” allows the sender to have a presence in several places at the same time. This, however, can conflict with rival advertisements on the same site. “Polyphonic noise” is a perceptible result of this coexistence between a “building media” and other information sources.

Document type Communication à un colloque (Conference Paper) – Présentation orale avec comité de sélection
Access type Accès libre
Publication date 1990
Language Anglais
Conference "Third International Symposium on Human Factors in Organizational Design and Management", Kyoto (du 18/07/1990 au 21/07/1990)
Peer reviewed yes
Host document Kageyu Noro & Ogden Brown (eds.) ; "Human Factors in Organizational Design and Management – III"- p. 66-70 (ISBN : 0-444-88784-9)
Publisher Elsevier (Amsterdam - New York - Oxford - Tokyo)
Affiliation UCL - SST/LAB - Louvain research institute for Landscape, Architecture, Built environment
Links
Bibliographic reference Capron, Jean-Luc. Building Media and Polyphonic Noise.Third International Symposium on Human Factors in Organizational Design and Management (Kyoto, du 18/07/1990 au 21/07/1990). In: Kageyu Noro & Ogden Brown (eds.), Human Factors in Organizational Design and Management – III, Elsevier : Amsterdam - New York - Oxford - Tokyo1990, p. 66-70
Permanent URL http://hdl.handle.net/2078.1/70641