Guelfi, Jessica
[UCL]
Swaen, Valérie
[UCL]
This thesis seeks to know the best practices of CSR (Corporate Social Responsibility) communication at different levels of its strategy: considerations before communicating, communication channels, content and form of communication. Moreover, this paper looks at the case of a company, Spadel, whose activity is linked to one of the pollution crises we are experiencing today: the pollution of plastic.
Bibliographic reference |
Guelfi, Jessica. What are CSR communication best practices? Spadel's Case.. Louvain School of Management, Université catholique de Louvain, 2020. Prom. : Swaen, Valérie. |
Permanent URL |
http://hdl.handle.net/2078.1/thesis:24229 |