Considering the asymmetry of information in a credence good education, what inspires students to choose UCLouvain rather than other higher education institutions?

The purpose of this master's thesis is to study the information asymmetry of education demand. It is the continuation of Inès van Outryve d'Ydewalle’s thesis, which mainly focused on information asymmetry in education supply. This study considers various approaches to reduce information asymmetry in the context of a credence good as education. This includes students' choices of UCLouvain rather than another university or high school, or more basically, students' decisions about which higher education institution to attend. This study was carried out because education is one of the main topics in society. It exerts a fundamental influence on the development of individuals and the future of their nation. The second reason lies in the challenge that asymmetric information represents for universities, both in assessing the quality of their programs and in the evolution of students in their studies and how they choose them. This paper focuses on student choices and various factors influencing information asymmetry. To this end, we will analyze the definition of credence good, the market in which education evolves (quasi-market), the economics of education, the different elements influencing students' choice of university, and a survey aimed at identifying the different factors driving students to choose UCLouvain, as well as determining how to reduce information asymmetry.