University of Illinois Urbana-Champaign

The Magic Eyes® of innovation: A metaphor for discovery

Vojak, Bruce A.

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Owning Collections

Epistemology of Innovation PRIMARY
A series of occasional essays addressed to senior executives, managers and technologists responsible for innovation in industry. Its purpose is to challenge readers to reflect broadly and deeply on the practice of innovation – in particular on how innovators come to know what to do today – in order to succeed commercially in the future.