UBC Undergraduate Research

Preferences on Compartmentalization of Reusable Food Containers Lillywhite, Alexandra; Hu, Junzhi (Evan); Madsen, Liam; Furqan, Sana; Barta, Zsófia

Abstract

The purpose of this study was to determine a new container design for the campus wide reusable food container (RFC) sharing program in aims of increasing the use of these containers on campus. Three distinct food container designs were used, based on existing designs seen on popular shopping sites, these designs included a single-space, compartmentalized, and stacked conditions. A survey was conducted in order to create data on peoples’ preferences. Our survey used various measures including: likelihood to use, likelihood to tell a friend, internal design preference, usefulness, and willingness to pay for each of our container conditions. In addition, qualitative data was taken for each of the conditions which was used to construct an idea of possible changes to each container design. Our quantitative data was analyzed using a repeated measures ANOVA test, where we noticed that compartmentalized containers were generally favoured for the majority of our measures. In addition, our qualitative data revealed that the compartmentalized containers had the most constructive criticism and positive suggestions, while the other containers received substantially more negative feedback. As a result, we propose the integration of a compartmentalized container into the RFC sharing program on campus. Disclaimer: “UBC SEEDS provides students with the opportunity to share the findings of their studies, as well as their opinions, conclusions and recommendations with the UBC community. The reader should bear in mind that this is a student project/report and is not an official document of UBC. Furthermore readers should bear in mind that these reports may not reflect the current status of activities at UBC. We urge you to contact the research persons mentioned in a report or the SEEDS Coordinator about the current status of the subject matter of a project/report.”

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Attribution-NonCommercial-NoDerivatives 4.0 International