A visão dos Gestores desportivos sobre a importância dos procedimentos administrativos na gestão de uma equipa de futebol: Estudo de caso do Sport Lisboa e benfica - Criação de um protocolo organizacional de atividades, equipa B

Abstract

Sport in general, and especially football, is currently showing great progress in its organizations and structures. Much of this is due to sports management and its managers, who currently assume a number of very important functions and which cover several areas. In order to analyze these changes and the evolution within football, it is necessary that we try to understand a little more about the professionalization within the sports institutions, more precisely the football clubs. From this, the objective of this study was to demonstrate the importance of administrative procedures within the activities of a professional football team, as well as to create a guideline for administrative and logistical procedures, specific for Sport B and Benfica team B, justifying the use of the case study as methodology. The creation of this guide was done through the data collection made while holding the administrative manager of this same team during the 2017/2018 sports season. This document meets the idea of standardization of processes, widely used in the business environment with the purpose of institutionalizing procedures and increasing efficiency and production. Also, to verify the importance and obtain opinions on a document of this size, interviews were conducted with seven sports managers (six managers of soccer clubs and one manager of a national soccer federation). The research adopted the format of qualitative exploratory analysis, using the technique of content analysis to semi-structured interviews. The Google Drive online tool was used to collect information. Through the interviewees' answers, it was concluded that, according to the professionalization and "entrepreneurial" tendencies of the clubs, administrative procedures are extremely important within organizations, and that documents of this size can help in the evolution of institutions. Also, it is mentioned that the absence of studies, on these subjects, limits the theoretical reference of the research.