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An Examination of Image Repair Discourse in College Football Controversies

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title
An Examination of Image Repair Discourse in College Football Controversies
author
White, Michael
abstract
In recent years, there has been widespread media coverage of controversies involving college football players at major universities. This thesis examines college football controversies at the University of Southern California, Ohio State University, and Florida State University through the lens of Benoit’s Image Repair Theory. Investigating these three cases, this work considers how the responses of administrators, coaches, and players function rhetorically in efforts to maintain positive public perceptions in the face of attacks to organizational legitimacy. This thesis contributes to the body of image repair literature by examining how unique factors of Division I football programs influence image repair campaigns. This project identifies the significant role that fan loyalty plays in highly successful football programs moving beyond the controversial actions of players and coaches.
subject
College Football
Controversies
Football
Image Repair
Sports
contributor
Llewellyn, John T (committee chair)
Von Burg, Ronald L (committee member)
McFall, Todd A (committee member)
date
2016-05-21T08:35:40Z (accessioned)
2016-05-21T08:35:40Z (available)
2016 (issued)
degree
Communication (discipline)
identifier
http://hdl.handle.net/10339/59284 (uri)
language
en (iso)
publisher
Wake Forest University
type
Thesis

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