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의류상품 비계획구매 유형별 의사결정과정과 정서적 반응 : (The)Decision making process and emotional response according to unplanned purchase type of clothing products
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- Authors
- Advisor
- 이은영
- Issue Date
- 2008
- Publisher
- 서울대학교 대학원
- Keywords
- 비계획구매 ; unplanned purchase ; 충동구매 ; impulse purchase ; 구매의사결정과정 ; decision making process ; 정서 ; emotion ; 인지적 노력 ; cognitive effort
- Description
- 학위논문(박사)--서울대학교 대학원 :의류학과,2008.2.
- Language
- Korean
- URI
- http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000039417
https://hdl.handle.net/10371/22444
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- There are no files associated with this item.
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