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競爭者에 의한 新製品 事前發表가 旣存企業의 反應에 미치는 影響에 관한 硏究 : 新製品事前發表의 信號模型을 中心으로

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Authors

이형주

Advisor
주우진
Issue Date
1997
Publisher
서울大學校 大學院
Description
학위논문(석사)--서울大學校 大學院 :經營學科 經營學專攻,1997.
Language
Korean
URI
http://dcollection.snu.ac.kr:80/jsp/common/DcLoOrgPer.jsp?sItemId=000000077926

https://hdl.handle.net/10371/49174
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