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The dimensions of graphic design: in theory

conference contribution
posted on 2012-02-22, 14:54 authored by Robert G. HarlandRobert G. Harland
Graphic design is more usually discussed through the material outcomes of the process of graphic designing, rather than process itself. This is common in visual studies of material culture, from Art to Architecture. Yet outcomes of graphic design tell us little about the design process that created them, or the relationships that exist in the field. In this paper we look beyond the artefacts and consider how graphic designers have attempted to represent the subject in terms of diagrams that explain complex relationships and ambiguous terminology. Examples are featured that explore ‘intermediate dimensions’ of the subject, examining earlier work by Bruce Brown and Katherine McCoy, as well as a wider framework of design and design education, developed by Bruce Archer in the 1970s. The outcome is a theoretical construct that incorporates common concerns attempting to locate graphic design in relation to design, science and humanities.

History

School

  • The Arts, English and Drama

Department

  • Arts

Citation

HARLAND, R.G., 2009. The dimensions of graphic design: in theory. IN: Rigor and Relevance in Design: Proceedings of the International Association of Societies of Design Research 2009 (IASDR 2009), Seoul, South Korea, 18th-22nd October 2009.

Publisher

© Korean Society of Design Science

Version

  • VoR (Version of Record)

Publication date

2009

Notes

This conference paper is closed access. The definitive version is available from: http://www.iasdr2009.org/ap/index.html

ISBN

9788996319405

Language

  • en

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