Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10362/131512
Título: | Consulting lab for Galp Energia: business model bio LPG and LPG as a support energy |
Autor: | Horta, Pedro Mota Gomes |
Orientador: | Casquinho, Constança Monteiro |
Palavras-chave: | Energy transition Bio LPG Carbon credit market Gas Sustainable |
Data de Defesa: | 29-Jun-2021 |
Resumo: | The energy market is facing challenges ,mainly the energy transition to renewable sources to achieve de carbonization. Galp is the leading company in the LPG market, a segment that expects a constant decline in the next years, due to the incentive to electrification. The main goal of the project is to development the business model of a new product, amore sustainable version of the LPG, creating a competitive advantage in the market, as the pioneer of Bio LPG. In this way, Galp is capable of leveraging its position with a unique and valuable new offer, projecting a greener image of the company. The new value proposition for Bio LPG was created based on the Value Delivery framework, fed by the benchmark on LPG and non-LPG sectors, brainstormed with the Galp's project team and validated through a hypotheses testing. The project's outcomes are the strategic recommendations for the three targets, Bottled LPG, Auto LPG and Bulk LPG, with the respective financial analysis and communication and implementation plan. |
URI: | http://hdl.handle.net/10362/131512 |
Designação: | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics |
Aparece nas colecções: | NSBE: Nova SBE - MA Dissertations |
Ficheiros deste registo:
Ficheiro | Descrição | Tamanho | Formato | |
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file_1---pedro-horta.pdf | 7,82 MB | Adobe PDF | Ver/Abrir |
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