Publication: Abuso de la metáfora y laxitud conceptual en Comunicación
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2012-12-20
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Universidad Complutense
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Abstract
In the field of Communication, metaphor abounds everywhere. Among the most important ones, the technological metaphor embedded in the Mathematical Theory of Communication has been most pervasive and influential during the last decades, because the premises and concepts underlying in it have shaped the academic reflection upon human communication. This paper attempts to argue that the main shortcomings in the definition of the field, largely due to formalism and conceptual laxity, stem from the abuse of the metaphor.
[RESUMEN] En el campo de la Comunicación, la metáfora abunda por doquier. Entre las más importantes, la metáfora tecnológica implícita en la Teoría Matemática de la Comunicación ha sido una de las más omnipresentes e influyentes durante las últimas décadas, porque las premisas y conceptos subyacentes en ella han ahormado la reflexión académica sobre la comunicación humana. Este texto trata de argumentar que las principales deficiencias en la definición del campo, en gran medida debidas al formalismo y la laxitud conceptual, derivan del abuso de la metáfora.
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